The course was really well marked out, plenty of stops with a good range of refreshments. Great route. Will be doing it again. ~ Carolyn Kett on Facebook.
Hello! Welcome to the annual Tour de Norfolk cycle sportive now in its second year. The event is an organised bike ride with four different length routes available, all of which are sign posted using directional arrows. This year we are planning an even bigger event with even more value for money.
With a variety of routes on the day, every ability of bike rider can take part - last year's event attracted all ages from 8 to 80 year olds! This year we are keen to break the fundraising total of £20,000 for the Big C cancer charity, a record we set in 2016!
20, 40, 70 and 100 mile routes
At the Norfolk Showground
Hundreds of riders
Support vehicles enroute
Feed Stations along routes
£20,000 raised for the Big C
Norfolk Cycle Show 10 - 3
Learn To Ride programmes
Le Tour Newspaper Issue 2
Custom finisher medals
1km traffic free family ride
We have listened to your feedback from last year and are offering even more value for money.
Venue - The Norfolk Showground
Again this year, we are staging the event at the iconic Norfolk Showground in Norwich, which will include various catering stalls, beer bar and cycle shop stands.
Event Location: Norfolk Showground, Dereham Road, Norwich NR5 0TT. The entrance to the parking is along Dereham Road. Clear signage and marshalls will be present. Please arrive in good time to avoid the potential queues. Information regarding parking will be included in your Entry Packs. Toilets and showers are available at the venue.
Important Ticket Information
Donations: We will be donating £2 to The Big C charity for every rider who enters online. You do not need to fundraise in order to take part in the Tour de Norfolk - but of course we would love you to!
Sponsorship: Last year over 250 riders raised their own sponsorship for The Big C! This year we would like even more. If you want to raise sponsorship, please use the link below to email Dan Bell, Fundraising & Events Manager for The Big C.
On the day bookings: On the day entries are available at all our events as long as the event has not sold out prior to the event day. On the day entries are subject to an additional £5.00 per person surcharge. Payment can be made with cash or cheque. You can fill out an entry form when you arrive at the event. One entry form must be completed per person.
Group bookings (20% discount): If you would like to pay for 4 or more riders in one single transaction, please enter each riders information one by one when checking out. When you get to the final part of your checkout you will receive a 20% discount.
Booking Fee: This year we feel we offer even more value for money. We have doubled our donation per rider to the Big C, however there are some costs we have to pass on with one being a £1 booking fee per rider entering.
Entry Pack: Entry Packs will be posted out from May 1st 2017. During our extremely busy period of July, August and September we will aim to post your pack within 5 days of your purchase. If you purchase ticket/s within 5 days of the event date, we will aim to post out your pack as soon as we can, however in the event that we cannot, please bring your purchase confirmation with you as you will need to collect your pack on the day of the event.
Select your route
*NEW* Family Route
The route is subject to change due to roadworks and unforseen circumstances. All route updates will be emailed to riders, on our website and on our social media accounts. Detailed maps for each ride will become available nearer the event date.
We have several feed stations around the routes. Those of you taking part in Stage 100 and Stage 70 get to experience the famous Thursford Collection. Our main feed station is based at this spectacular venue steeped in history. We will soon be confirming another exiciting feed station for riders to enjoy, plus a smaller drink station.
Riders taking part in Stage 100 will also get an additional stop at the Norfolk Riddle restaurant in the historical village Little Walsingham.
We are extremely delighted to have The Parson Woodforde hosting one of the Feed Stations. Riders taking part in Stage 40, 70 and 100 will be able to take a breather and relax, nutritional foods and drinks will be available, plus a specially tailed 'quick bite' menu for you. More information to come, but we are excited!
Every rider taking part gets our custom designed shiny medal when you cross the finish line! Take a look at last years medal. Each year we custom design a different medal.
(Above pic: Riders 2016 Finishers Medal!)
Tour de Norfolk Merchandise
Jerseys, gloves and caps are available to purchase in advance of the event. We are using a trusted manufacturer called Tineli who have made jerseys and merchandise for other major sportives around the world, and are the market leaders. The materials used are quality quick dry fabrics and double stitching. To order any of our merchandise payment is made on the Tineli website. Payment includes postage to you. We expect the delivery of goods into our office in early September, we will then post them out.
Order deadline: Friday 30th June 2017
We have our resident Jazz DJ 'Jazzlord' playing all kinds of jazz music all day. He plays Jazz and Blues and the American styles rooted within them; Rhythm n Blues, Hot Gospel, Doo Wop, Soul and Funk. His world Music flavours include; Jamaican Ska, Capypso, Cumbia, Latin Boogaloo and Afrobeat.
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Photos from 2016
Great event thoroughly enjoyed it would highly recommend to anyone.
~ Will Mallon
Had a really good day on the 100. Feed stops we're good. Well done to all the volunteers, organisers and photographer/s!!! Overall very well done thanks for a great day out.
~ Matthew Cox
Great event and route for the 100, ran extremely well! On the whole brilliant! Will definitely be riding next year! Kudos to all involved!
~ Shaun Brookes
Fantastic day, the only reason I didn't give it 5 stars was the fact that the first stop was the only food stop, general consensus was that it would have been better having 3 stops and making the second the feed stop. Otherwise spot on!
~ Dave Bloom
Brilliant event, great signage well spaced drink stops.
~ Sam Baldry
Great day! Loved it, and proud to be part of the first TDN!
~ Anna Boswell
Was my first bike event ! Done the 35 thoroughly enjoyed it ! Will be back next year for the 70.
~ Adam Butler
Great route & well organised.
~ Heidi Bacon
First time riding in Norfolk...can't wait to ride there again beautiful place...thanks to the Tour tribe you did brill.
~ Richard Betto Bettison
It was great - first time we've done an event like this and now we want to do more!
~ Heather Woodcock
So proud of my husband Stephen Goulding and his partner in pain Trevor Hart who both took part and completed the 70 mile stretch. They have both done really well and so so proud of them.
~ Shellingtons Goulding
The course was really well marked out, plenty of stops with a good range of refreshments. Great route. Will be doing it again next year.
~ Carolyn Kett
I had a great day out, met some lovely people to chat to along the way and helped raise money for Norfolk's cancer charity the big C... see you all again next year
~ Glen Warden
Fab day out - great route and completed my first century ride!! Really nice discovering places that I've never been before and look forward to discovering more gems on the next ride!! Thank you!!
~ Lucy Johnston
I had a brill day and ride! I was a solo rider but that didn't matter as everyone was so friendly and supportive of each other.
~ Heidi Collingsworth Anderton
Fantastic day! Well put together course, must agree with others that some signage for the 100 was a bit difficult to spot in places but overall a superb event
~ Dale Benton
Had a brilliant ride, great signage, really friendly officials, a lovely lady who cheered me on by the roadside at around 25 miles and a fabulous 35 mile route. Thanks for organising, will certainly be taking part again next year!
~ Louise Fisher
Great event and a good route for the 100 I do think the feed stop was to soon that's why I've given it 4 stars apart from that it was well organised and a nice medal - look forward to next years
~ Dean Mcphilemy
Great inaugural event and great place to start and finish with loads of space for parking, cyclists and spectators! Brilliant idea having route village names etc on back of number - perhaps there could be space for riders emergency number to be included too? Well done to all involved! Hope the event raised loads of money for The Big C!
~ Roella Trudgill
A great event that appears to have put Norfolk on the Sportive map. My first 70 miler with my son Nathan so extremely pleased. The route was very fair in terms of challenges yet tough at the same time. I think events like this grow and feel comfortable that signage, food stations etc will be top notch next year. We both felt we'd achieved something special for us when we finished and no doubt we'll try the 100 next year and hope for an even more memorable finish than this years. Onwards and upwards TdN.
~ Iain Wilson
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Le Tour Paper
Le Tour is our Tour de Norfolk newspaper which helps promote our partners, corporate sponsors and charity partner. It's just a little something to add value to your day. Issue 1 is available to view. Grab a copy of Issue 2 when you finish your ride!
The Norfolk Cycle Show
The 5th Annual Norfolk Cycle Show is now at the Norfolk Showground!
Cycling really is booming in Norfolk this year and with the return of the Norfolk Cycle Show it's a day dedicated to celebrating to the growing popularity of being on two wheels.
In its fifth year, the Norfolk Cycle Show is now at the famous Norfolk Showground in Norwich, on Sunday 17 September. The show is part of the large sportive, the Tour de Norfolk.
The show is free for all and similar to previous years, will appeal to cyclists across the spectrum of age groups and abilities from complete beginners to club riders. Families are catered for too with a host of cycling inspired activities taking place within the Showground for children to enjoy FREE OF CHARGE.
There is a great line-up of exhibitors confirmed again this year including a number of cycle shops who will be showcasing the latest new ranges of bikes and accessories, from handmade bikes to ultra-streamline carbon frames.
"Every year the Norfolk Cycle Show has offered visitors an helpful insight into cycling in Norfolk, from affordable bikes to safety equipement. My kids practised their riding, overall it was a great day! Can't wait to come back." ~ Rachael, Norwich
The Big C - Our Charity Supporters
A massive amount raised for our first event! Thank You!
Last year your pedal power generated an incredible £20,000 which went straight to helping local people affected by cancer. It was a massive achievement for the first event! Thank you so much.
Cancer affects us all in different ways. Your support enables Big C to help anyone affected by cancer right here in Norfolk and Waveney. In 2016 our support centres have seen a 17% increase in visits as more people are living longer with cancer.
Your support also enables our continued investment into funding research across the Norwich Research Park and UEA to diagnose, prevent and treat cancer to make a difference to people affected by cancer, for today and the future.
In 2016, we were humbled by your stories of people riding in honour of a friend or family member which enabled you to go the extra distance. Last year each individual cyclist who rode on behalf of Big C raised an average of £281. That's how much it costs to open the doors daily at one of our Big C community centres for the day.
Help us make 2017 an even bigger year for those families facing cancer across the county. Sign up to receive your fundraising pack and we will support you all the way. Your fundraising efforts can make a real positive difference to local people's lives.
Sign up here and we will be in touch shortly.
We look forward to hearing from you.
Fundraising and Events Manager, The Big C
Here's even mooooore of an incentive to start fundraising!
£100 funds raised per person - Big C quick-dry sports t-shirt (unisex sizes, Small - XXL) and a Big C sweatband with an accompanying fundraising pack.
£250 funds raised per person - As well as a t-shirt, we will also throw in a Big C high quality wristband as well.
£500 funds raised per person - These high flyers will be rewarded with all of the above, as well as a premium Tour de Norfolk jersey.
£1,000 funds raised per person - As recognition for your amazing achievement these fundraisers will be invited to attend a lab tour in Norwich to see first-hand the research into cancer that Big C helps fund.
These insightful tours will look at cancer research projects currently being undertaken, and are run in partnership with the UEA at their School of Biological sciences.